ABOUT THE PROJECT

Apiko is Icelandic dental specialist that want to have modern look of their brand. I transformed the owners idea into more modern and lifestyle look than a health care look. I got free hands of what I could make but it should be connected to teeth and dentist services.

CHALLANGE & OUTOME

Combining health industry look into more modern style. Both me and the owner was very happy with the outcome. Color choices give strong but warm look since visiting the dentist isn't always pleasant. Modern look for modern people.

ICON

Smooth outlined teeth in a teeth shaped form. The teeth was inspired by outline art with simple look. The extra shape around the outlined teeth keeps it more bold and looks protected. Colours choices are made from modern and warm ​​​​​​​atmosphere.

Alternative logo is always a good choice and my client wanted that. I made icon with primary and two secondary logo types.

Primary & alternative logo styles

​​​​​​​Alternative logo is always a good choice and my client wanted that. I made icon with primary and two secondary logo types.

Stationary design

Overall the final look I couldn't be happier. I love to work with this kind of style. We reached our goal with modern, warm and strong brand. Looking forward to see it in real life.

Summary

Overall the final look I couldn't be happier. I love to work with this kind of style. We reached our goal with modern, warm and strong brand. Looking forward to see it in real life.